Franchise Spotlight: Education
An eclectic, innovative sector offering online and offline classes in a wide range of fields.
Australia’s education and training sector benefits from huge demand from employers, jobseekers and parents amid a fast-changing jobs market. Franchise opportunities in the industry are numerous, diverse and often global in reach.
Whether its extracurricular tutoring or day care with developmental benefits, many education franchises also double as children’s franchises. Others help adults kick-start or progress their career, or simply learn new skills for their own erudition.
Training, education or ‘edutainment’ is provided in everything from music and sports to computer coding and STEM (science, technology, engineering and maths) subjects.
Online learning has boomed in recent years – an industry trend supercharged by the Covid-19 pandemic – so franchises that live-stream classes or provide interactive online materials, whether exclusively or to supplement offline classes, are well placed to benefit.
Industry analysis
Franchisees often don’t deliver classes themselves, in which case a teaching background is rarely needed. Instead, they typically recruit and manage tutors/trainers and handle marketing, business development and so on.
On top of the usual franchising benefits – operating under a trusted brand, to a proven business model, with ongoing support – education franchises often offer a comparatively low investment, the chance to work flexible hours from home, and teaching materials certified by respected bodies.
Flourishing franchises include Young Engineers, which offers STEM LEGO-based after-school programs, birthday parties and summer camps for children aged 4-15. Similarly, Algorithmics provides after-school programming and mathematics activities, such as creating video games, cartoons and IT projects, for children aged 5-17.
The Creation Station franchise has won numerous accolades in the UK and is bringing its arts and crafts classes for both children and adults to Australia.
Aimed at primary and secondary school students, School is Easy (SIE) tutoring says it helps the many parents concerned that schools cannot alone maximize their child’s potential.