Franchise Spotlight: Computer
Featuring educational, web development, digital marketing and printer cartridge franchises.
From desktop PCs to smartphones, tablets and internet-connected devices of all varieties, the modern world is increasingly computerized. And with processing power still growing and 5G creating new commercial opportunities, the future of computer franchises could involve industry trends as yet undreamt of.
At present, however, computing franchises primarily operate in sectors such as IT retail, digital marketing and website/mobile app development.
Franchise industry analysis
Computer franchises seldom rule out prospective franchisees for want of programming or IT skills or specific industry experience.
Through training, support and a wealth of resources, franchisees with the right mindset should be given everything they need to flourish.
Computer franchises can also often be run from home with no additional employees, which is good news for franchisees who prize flexible working hours, a sensible work-life balance and low start-up costs and overheads.
The educational field features some technologically innovative franchises. For instance, Algorithmics teaches coding and maths skills to school-age children through projects such as making cartoons and video games, while School is Easy Tutoring (SIE) franchisees harness digital technologies to run their franchise from home and coordinate tutors in delivering tutoring sessions to students.
On the digital marketing front, iOB Business and Big Rock Digital help businesses create digital marketing strategies and revamp their digital assets, while the SpinDealsapp enables businesses to dispense coupons via a ‘spin the wheel’ game that advertises their brand in an entertaining rather than intrusive way.
Eazi-Apps franchisees with no coding skills, meanwhile, can build apps in a matter of hours using a ‘drag and drop’ platform, while their counterparts at sister brand Eazi-Sites do the same for websites.
Finally, Cartridge World is a global player in the sale of inkjet and laser toner printer cartridges, with around 180 stores across Australia and New Zealand and about 740 worldwide.