According to a survey by The Coffee Commune, Brisbane has a positive coffee community, with 7 out of 10 respondents indicating that Brisbane has incredible potential compared to other Aussie cities.
In the same survey, 85% of respondents said that working with local businesses is a top priority, indicating that the coffee community in this city is trying their best to work collaboratively.
Of course, running a coffee shop brings great challenges – as any business does. Running costs, marketing efforts and intense competition will be obstacles you need to tackle. But dedication brings great rewards!
Before we begin listing the top reasons to buy a coffee shop in Brisbane, let’s answer an important question:
How profitable is owning a coffee shop?
A coffee shop owner can make anywhere between $50,000 - $300,000 a year. On average, it costs around $15,800 – $21,500 per month to run a coffee shop, and an average operating profit is 10% of sales. It’s possible to increase this to 20% with strong financial management, achievable targets, and a great USP.
The profits you earn will largely depend on your location, creativity, and how well you manage your sales and expenses.
While you may still be figuring out if this opportunity is the best route for you, here are the top reasons why buying a coffee shop in Brisbane is a great idea.
Opportunity to create something memorable
Sales and profits are important, but so is offering your customers a delicious cup of coffee and a memorable environment. Having the autonomy to do this is an exciting benefit of buying a coffee shop. It also affords you an existing location and lease, which you can build into something better.
Some ideas you can think about are:
- Offering a distinctive experience (based on your heritage, favourite place, or an interesting theme)
- Creating appealing latte art
- Having exceptional, trained baristas
- Committing to charity donations
- Selling quality, ethically sourced coffee
Supporting local businesses and communities
Another reason to buy a coffee shop is the opportunity to support local businesses and communities. While this may not be your priority when you begin trading, it’s a great initiative to work toward. Your reputation (and sales) will benefit from being community orientated.
Part of Brisbane’s great café culture is the willingness to be friendly, helpful, and supportive. Add this to a relaxing environment, satisfying coffee and tasty treats and you’ll have a great formula for success.
There are easy ways to increase your sales
Running a coffee shop is not for the faint hearted. The industry is constantly evolving, and you’ll need to remain relevant and keep finding ways to boost sales. The good news is that there are realistic and easy ways to increase your sales – another reason to buy an existing coffee shop!
Here are some ideas:
- You can incorporate seasonal changes and holidays in your menu
- Boost repeat business by offering loyalty schemes
- Get creative with email marketing strategies
- Use your social media channels effectively
- Create a Google My Business profile
- Create fun and engaging signage
- Get creative with in-store displays
- Diversify your revenue stream by adding merchandise
How BusinessesForSale.com can support you
Buying an existing coffee shop in Brisbane can be a lucrative venture for new entrepreneurs, but running a coffee shop requires attentive management, friendly staff, trained baristas and much more. We recommend reading our article on how to run a coffee shop in Australia for more advice.
If you’re ready to take the next step, you can find existing coffee shops for sale in Brisbane on our site. Don’t forget to read our article on how to buy a coffee shop so you can prepare yourself for the buying process.
Whatever route you choose, we wish you the very best!