As an e-commerce business, ubabub commenced over 10 years ago by creating a range of innovative nursery furniture and accessories, including ultra-safe, durable, and ecologically friendly cots. With a distinctly modern aesthetic, the designs not only add a streamlined modern edge to the nursery but also bring extra comfort and freedom to parents and babies.
The range is Australian-designed premium-end nursery and children’s products available throughout Australia, New Zealand, and the United States.
All products strictly adhere to Australian and New Zealand safety standards to provide parents with peace of mind that they have invested in a nursery piece that offers optimum safety, practicality, and freedom for their baby. In addition, products have been made using solid materials and quality construction, to ensure longevity. The cots have been designed to grow with the child, converting into their first bed, and extending the product’s useful life.
The Pod, in particular, has been carefully designed to use a mix of materials that could in some part be recyclable. A large portion of this cot can, through correct recycling, continue in the form of other products. The metal legs, the white plastic base, and the clear acrylic sides are all made from recyclable materials, thus reducing the final burden on landfills.
Matthew Kucianski as Liquidator of Ubabub and Ubabub International (both in Liquidation) was appointed on 20 June 2024 due to the Director recognising that the economic downturn combined with increased competition led to cashflow issues.
The companies have ceased trading, and the employees have been terminated.
Included in the Sale of the Assets and Stock are:
Business Names: The business names ‘Design Kids Australia’ and ‘Nursery Rockers’, which are registered to Ubabub International Pty Ltd.
Website: Code and Hosting
Platforms / Channels: Shopify, Shippit, Temple & Webster
Database: Customers, Suppliers
Further details about these can be provided in due course.
Logo
Branding and Images: As displayed on the websites
Social Media Accounts:
Ubabub:
Instagram 22,700 followers
Facebook 5,800 followers
Designs:
Child’s bed or cot (ceased)
Child’s bed or cot (ceased)
Stock: Ranges between $80,000 and $180,000
The Opportunity
By acquiring the Assets and Stock of Ubabub Pty Ltd and Ubabub International Pty Ltd (both in Liquidation), the new owner has the option to either continue trading as is or bolt onto an existing offering.
The Business is FOR SALE by EXPRESSION OF INTEREST.
ALL OFFERS ABOVE $100,000 ARE TO BE FORWARDED to XCLLUSIVE BUSINESS SALES for consideration in the first instance.
CLOSING DATE Wednesday, July 17, 2024, at 2 PM.
Contact Xcllusive Business Sales for further information.
The Liquidator may request further information from interested parties before providing additional details on the business.
Property Code: 4005
