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This business opportunity is a four-year-old fitness franchise for sale in North Tustin (Santa Ana), California. The franchise offers a unique blend of classes and equipment that set it apart in the highly competitive fitness industry and is ranked in the Franchise 500 by Entrepreneur Magazine. Multiple revenue streams from membership fees, personal training and branded merchandise. This is a very clean, modern and welcoming facility, with a territory that has substantial room for further development and growth. Fully staffed with qualified trainers and appropriate admin support. This is a profitable business priced at less than the cost of opening a new territory from scratch. The owner has other business and personal interests.
The business is housed in a leased 3,072 sq. ft. facility that is well located on a busy street with proximity to major freeways. Good parking and curb appeal. All improvements are in good condition. The franchisor reports that to open a comparable facility in a new market would require between $115K and $375K.
The Company enjoys a loyal clientele and has a very strong reputation – 5-star ratings on social media platforms like Yelp and Facebook. The current revenue base at this location is good mix of membership fees, personal training revenue, and merchandise sales. Membership fees are collected on an automatically recurring basis via credit card and ACH debit.
The franchise territory includes North Tustin and parts of Santa Ana, Orange and surrounding communities. The area is economically and demographically diverse.
The business competes with other national and local businesses and sole proprietors providing fitness services. However, this franchise takes a unique approach by incorporating the training elements of certain professional sports to create a high-energy total body workout. Member testimonials bear out that the results are very impressive. Another key differentiator is that the atmosphere and training protocol appeal to both women and men. The owner reports that 70% of the members at this location are female, consistent with what the franchisor says is typical across their system.
The U.S. fitness industry is exploding, reaching all-time highs in recent years. It is an $87 billion-plus market that serves over 70 million consumers. Boutique fitness centers, like this company, are the fastest growing segment of the market, and all these trends are expected to continue.
The seller has other business and family interests that are motivating this sale. The business is running smoothly and has good financials, but there remains considerable opportunity for a new owner to grow and improve this location. The owner will assist with transition. The franchisor will provide complete training for the new owner and their key staff, as well as guidance and support through the transition.
$61,788 (USD) per annum
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