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MAKE AN OFFER - Premium Ecommerce Toy Brand For Sale

Melbourne, Victoria, Australia
Asking Price:
On request
Sales Revenue:
$245,485 (AUD)
Cash Flow:
$47,027 (AUD)

Premium Ecommerce Toy Brand (DM2507)
MAKE AN OFFER
PRICE ON APPLICATION

Exclusive AU/NZ distribution rights, strong SEO rankings, 19% net margin and significant growth potential make this premium ecommerce toy brand a standout acquisition opportunity.

The business specialises in premium handcrafted dolls, doll prams and accessories sourced from Europe, with exclusive distribution rights across Australia and New Zealand, plus active Shopify markets in the USA, Canada and UK.

Revenue for the past 12 months was $245,485 with net profit of $47,027 (~19% margin). Revenue for the last 6 months reached $164,246, positioning the business for strong continued growth.

Operating on Shopify with minimal staffing requirements, the business can be run from home or warehouse premises. Current warehouse is located in Noosa, QLD and can be relocated anywhere in Australia.

Key features include:

  • Strong SEO rankings (top 3 keywords)
  • 1,000+ verified product reviews
  • 6,000+ email subscribers
  • Nearly 4,000 Instagram followers
  • Two registered trademarks
  • Active wholesale/B2B channel
  • Faire.com wholesale platform
  • Inventory approx. $50,000 at cost


Significant upside exists through wholesale expansion, increased paid advertising, private label products and international growth.

Ideal for owner-operators, ecommerce investors or brand aggregators seeking a scalable online business with strong foundations and global potential.

Property Information

Real Estate:

Lease

Lease Terms:

Monthly cancelable within 7 days.

Leasehold Rent:

$14,400 (AUD) per annum

Location:

Located in Noosa, Queensland with the abilty to be relocated within Australia.

Premises Details:

Monthly warehouse lease - cancelable within 7 days.
Inventory Value: Approx. $60,000 (at cost, included in sale).

Business Operation

Management type:
This business is owner operated.
Expansion Potential:

Established (2 years) - Revenue & Profit expected to double in next 12 months! Premium AU e-commerce toy brand specialising in premium, handcrafted high-quality toy dolls, doll prams & accessories sourced from EU. The business holds exclusive distribution rights across AU & NZ + Shopify markets in USA,CA & UK. Business has strong SEO rankings, 2 trademarks, 1000+ reviews, & B2B channel. Significant upside through international expansion, single container freight, wholesale growth, increased paid marketing & private label development.
NDA required.

Competition / Market:

Strong SEO above competitors – ranking top 3 for major keywords

Ave Traffic:~25,000 sessions monthly
Email List:5,800+
Instagram Followers:~3900

Reasons for selling:

The current owner is transitioning to focus full-time on another business, making this a genuine sale of a high-potential ecommerce brand with multiple avenues for continued growth.

Trading hours:

Business operates online 24/7

Employees:
Casual contractors if required tasks can be fulfilled by owner.
Years established:
2

Other Information

Support & training:

Training and transition support included

Inventory / Stock value:
$60,000 (AUD)
Related Documents:
Relocatable:
This business can be relocated