Launched in 2023, this is an all-Australian spirit operating in the 2nd largest spirit category in Australia worth $15.2 billion, and experiencing a 3% compounded annual growth rate.
With a dedicated team of one, the brand has managed to secure 7 bars in Sydney's Northern Beaches, and 1 liquor retailer (imagine what could be done with a team!). The majority of these stockists have been secured through a blind-taste against the bar's house pour and / or premium pour - it has been selected as the winner every time.
Key Features
1) Australian made, owned & sourced
2) Australian-first filtration through natural Port Douglas coconut husk
3) $0.50 to a chosen charity with every bottle ordered
Why buy?
- Low effort required to manufacture, distribute and store the product given existing supplier relationships. The entire supply network is set up and ready to scale as needed
- Business has the scalability to easily surpass 2,000 bottles a month across 500+ distributors under the right ownership
- Exceeds 15% industry gross margin benchmark by approximately 10% at competitive pricing of $64.99 a bottle in-store
- Exhaustive brand guidelines to help anyone pick-up and run with the brand
- Distinctive vodka brand that has the potential for a rich new product development pipeline and to compete with mainstream Premium / Super Premium spirits (e.g. Grey Goose and Belvedere)
