Listen To Your Body - Fitness Franchise

Are You Passionate About Fitness and Ready to Build a Thriving Community?

Since 2004, LTYB has redefined group fitness by focusing on Personalisation: providing every member with a tailored experience—regardless of fitness level—in our innovative group model.

With an impressive 95% retention rate and a franchise support system built to drive franchisee success, the LTYB difference is such that the competition doesn’t bear comparison.

Why Invest in LTYB?

• Achievable Break-Even: Active members can look to break even at $22K-$24K per month.
• Profit Potential: An average studio investment of $150,000 can yield 27%+ network profit, with top performers achieving up to 60%+.
• Consistent Revenue Growth: High-performing studios bring in $48K+ monthly, with some studios earning $500K+ last year, many earning $400K+.

Head and Shoulders Above the Rest

At LTYB, one size does NOT fit all. Our unique model caters to members of all ages (12-80+) with personalised workouts in programmed zones, fostering accountability and results.

Unlike generic fitness models, our system attracts the 45+ market—a group often underserved by traditional gyms and large-group classes. Tapping into these often-ignored demographics is a crucial part of what makes us the success we are today.

World-Class Support

From site selection to opening day, our team is with you every step of the way. Here’s what you can expect:

• Project management for a seamless launch
• Assistance with site location and lease negotiation
• Tailored recruitment and sales training
• Comprehensive financial and business management support
• Powerful marketing campaigns and lead-generation strategies
• Access to preferred suppliers and group buying power
• We offer a gun for hire Sales specialist to help get you your first 150 members working as a sales team

With our ongoing support, including four site visits annually, weekly updates, quarterly state meetings, and our robust LTYB Central portal, we’re dedicated to helping you profit fast.

Achievements and Milestones

• Record-breaking attendance: 784 sessions per week!
• High-performing studios exceeding $550K in annual revenue
• Network membership sales totaling $5.8M in 2024
• Consistent year-on-year growth since 2013

Testimonials from Thriving Franchise Owners

“The programming support has been a massive success driver for our team. LTYBHQ are always super supportive and responsive, they just made everything so easy.”

- James, LTYB Marden

“I have been with LTYB for 12 years and have been super impressed with the growth from where we started. In fact, I have just opened my 2nd studio and looking at a 3rd.”

- Andrew, LTYB Strathmore

“We have run a very strong studio for over 10 years and positively impacted the lives of so many in our community… This is the best decision we have ever made.”

- Leanne – LTYB Fairfield

“I opened LTYB Williamstown in late 2021 and stopped taking new members by month 4 as I couldn’t fit any more in… Ben and the team have been sensational since Day 1. I met other brands, but I knew straight away my values aligned to LTYB.”

- Marco – LTYB Williamstown and Brunswick

Financial Snapshot

• Franchise Fee: $30K + GST (funding available)
• Minimum Investment: $120,000 (includes franchise fee, working capital, leasing, fit-out, and marketing)
• Average Investment: $150,000 + equipment financing options available

Reach out to explore the LTYB difference and start your path toward a fulfilling and profitable fitness franchise.