Listing ID: AU2020
Overview
This is a unique vertically integrated herbal wellness brand with over two decades of operation, combining eCommerce, retail stall presence, and event-driven sales. With products ranging from herbal teas and supplements to skin creams and tonics, the business is supported by in-house production and farmland infrastructure, enabling high control over product quality and margin. Current operations run on less than 2% production capacity, offering vast potential for scale without significant new capital outlay.
Opportunities
A new owner could leverage untapped marketing and wholesale distribution, expand national retail channels, and utilize underutilized production assets. “Future Development Modules” offer opportunities to create platform income, integrate micro businesses, access government subsidies, and build a strong community brand. With no competition due to high capital entry barriers and vertically integrated operations, there's a distinct competitive moat.
Listing Price: $6MA AUD
TTM Revenue: A$213K AUD
TTM Profit: A$132.3K AUD
Profit Margin: 62%
Multiple: 30x
Industry: Functional Foods, Supplements, eCommerce, Agribusiness
Online Sales: 18% of total revenue
Years in Business: 23+ years
Owner Involvement: Fully owner-operated, no staff
Assets Included:
Real Estate (Farm + Buildings): A$1.5M AUD
Equipment & FF&E: A$600K
Domain, Branding, Documents, IP
Turnkey? Partially, requires on-site operation
Financing? Open to Vendor Finance or Retained Equity
Customer Acquisition: Organic traffic from market presence
Exit Advisory Takeaway
This opportunity offers a compelling blend of profitability, underutilized infrastructure, and unmatched defensibility through vertical integration. The 90%+ gross margin (80% margin policy) and 2% production utilization suggest a massive scale-up opportunity with minimal marginal cost increases. Real estate value and capital assets alone justify a large portion of the asking price, while the absence of active marketing or staffing presents a clean slate for strategic buyers. Especially suitable for lifestyle investors or strategic acquirers looking for passive expansion potential, community-driven branding, and long-term asset-backed growth.
