
Boutique
Franchise Takes on the Supers with a
New Twist to Everyday Meal Solutions
Today's busy households are demanding fresh,
quality, easy-to-prepare meals that are diverse enough to keep the
whole family happy. For most homemakers, it can be a time
consuming chore to provide a meal for the family every night of the
working week. Just Cook It! is an innovative retail franchise food
concept set to take Australians by storm.
A concept similar to that of Just Cook It!
has been a proven success in the overseas market and is now setting
the trend in Australia. Founders Rick and Catherine Beker have
introduced this concept as a lucrative franchise opportunity
providing meal solutions
to customers in an upbeat and colourful store
setup. “Our selection of every day meal solutions is not
merely convenient, but prepared in such a way that the superior
quality is ‘snap frozen fresh’ preserving the
product’s taste, texture and nutrition.” declare these
two.
Just Cook It! offers a variety of
meal solutions ranging from prime cuts, meat and pasta dishes,
light snacks, desserts and much more! Initially introducing
175 assorted products, the plan is to continually assess and expand
the range in response to customer demand. Just Cook It! occupies a
unique position in the marketplace, giving homemakers the ability
to quickly put a nutritional and tasty home-cooked, restaurant
quality meal on the table with minimal fuss.

“We recognise that today’s homemaker
is a very busy person – but still wants to ensure the family
eats well. On busy days, homemakers have had to rely on
‘take-away fast food’s or TV-type dinners: not a
satisfactory solution. We provide the solution without
compromising quality, taste or nutrition! Our snap frozen
products have a long shelf life. This gives the homemaker
convenience in their own kitchen of not merely a night’s meal
sorted, but the whole week or even months. All they need do is
select their choice when they want it and simply, as the name says,
Just Cook It!” Catherine boasts. It’s all about saving
you time for what matters.
“Some of Australia’s best food
suppliers to the finest restaurants have join the Just Cook It!
Team” Rick proudly announces. “In this way the
consumer is able to feed the family premium quality meals at
everyday prices.”
Just Cook It! will expand rapidly in the key
markets along Australia’s eastern seaboard to maintain a lead
position in this demanding market. Moreover, we will expand
exclusively through franchises, avoiding some of the pitfalls other
franchisors have experienced when they mix company and franchisee
owned stores. Growth of the franchise network will be in
areas of high Generation X concentration, which for the most part
is in the newer, outer suburbs of the major
cities.
Just Cook It! franchisees will have the backing
of one of the most innovative proven concepts and support systems
to be implemented in Australia. Just Cook It! requires franchisees
who have a willing attitude and will be dedicated to the Just Cook
It!
vision.
It is only too apparent that the Just Cook It!
franchise opportunity is a lucrative set up and incorporates a
clean working environment with no food preparation and very little
store maintenance. All franchisees will be given extensive initial
and ongoing training and support by the Just Cook It! management
team to achieve a unified goal.
Now imagine owning your own personally and
financially rewarding business and also having time for your
family? The Just Cook It! Franchise documentation is near
completion.